Posts tagged measuring
How do you measure ROI in an Influencer Marketing Campaign?

So you’ve got your strategy in place, your influencers lined up to create content and you’re ready to go. So how do we measure ROI in an influencer marketing campaign effectively? There’s various ways of doing this, whether it be manually, or by using an influencer marketing platform which automates the process. Either way, it’s really important that you establish your influencer marketing campaign measurements right at the beginning of planning your marketing strategy.

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